Lee Caraher Solocast Episode #13
Episode 40: How to do #Hashtags Right, with Lee Caraher
Today we’re going to talk about #Hashtags. How do you use them — and how do you use them well?
“Make sure you know what your hashtag means before you use it.” – Lee Caraher
What you’ll learn about in this episode:
- Where the hashtag came from
- How to use hashtags to get into the flow of a conversation
- How to create a great hashtag
- Why you need to know the hashtag rules for each platform
- How to make sure your hashtag means what you think it means
- Making sure the hashtags you use match the kind of content you produce
- Why you should never “hashtag spam”
- How many hashtags are acceptable per social media platform
- Tools you can use for hashtag research
- Why hashtags on Instagram are different than on Twitter